Digital Consent Forms for Aesthetic Clinics: Why They Matter & How to Create Them

One of the most important, and often underestimated, parts of that structure is the consent process.
Consent forms are not just administrative paperwork. They are a legal safeguard, a clinical record, and a signal of how seriously a clinic takes professionalism and client safety.
As clinics grow busier and more complex, paper forms and improvised digital solutions quickly fall short. This is where properly designed digital consent systems become essential.
Why Digital Consent Forms Are Essential
1. Legal Protection
In aesthetics, even when procedures are carried out correctly, complications and complaints can still arise. When that happens, consent documentation becomes one of the most important pieces of evidence a clinic holds.
A robust digital consent system provides:
- Clear records of what the client agreed to
- Time-stamped confirmation of when consent was given
- Proof that risks, side effects, and aftercare were presented
Compared to paper forms or basic online questionnaires, digital systems offer a far stronger audit trail and are much easier to retrieve if needed.
2. Professionalism and Trust
Clients may not consciously analyse a clinic’s systems, but they do notice when things feel organised and consistent.
Digital consent forms contribute to:
- A smoother pre-appointment experience
- Fewer delays on the day of treatment
- Clear, professional documentation
From the client’s perspective, it reinforces trust. From the clinic’s perspective, it reduces friction and admin.
3. Operational Efficiency
When consent forms sit within a wider digital system, they stop being isolated documents and become part of the clinic’s workflow.
Well-implemented digital consent systems allow clinics to:
- Ensure forms are completed before appointments
- Store records securely in one place
- Give practitioners quick access to relevant information
- Reduce manual filing and duplication
This becomes especially important as clinics expand their treatment menu, add staff, or operate across multiple days or locations.
Why Google Forms is not suitable for clinical consent
Google Forms is often used because it is quick and familiar. However, it is not designed for medical or aesthetic consent and carries real risks when used for sensitive clinical documentation.
Key limitations include:
- No practitioner co-signature or verification
- No reliable, immutable audit trail
- Limited control over medical data handling
- Inconsistent long-term record access
There have also been cases where form responses become inaccessible or are unintentionally altered. For clinical records, this is not acceptable.
For these reasons, Google Forms should not be used for aesthetic or medical consent documentation.
What a proper digital consent form should include
Each treatment should have its own dedicated consent form. Risks, products, and aftercare vary significantly between treatments, and consent should reflect that.
A well-designed consent form typically includes:
- Client details and relevant medical history
- Clear treatment and product information
- Risks, side effects, and potential complications
- Aftercare instructions
- Client declaration and digital signature
- Practitioner review or sign-off
When structured correctly, these forms are easy to complete, easy to review, and easy to retrieve if needed in the future.
Practitioner sign-off and review
Even when clients complete their consent forms before arriving, practitioner review remains essential.
Most professional systems allow for:
- A practitioner co-signature
- A digital confirmation that consent has been reviewed before treatment
This creates a clear, time-stamped record showing that both client and practitioner acknowledged the information, adding an important layer of protection for the clinic.
Choosing the Right Consent Provider: What Works Best for Your Clinic
There is no single “best” consent platform. The right choice depends on your clinic’s size, workflow, budget, and how integrated you want your systems to be.
Key factors to consider:
- How customisable the forms need to be
- Whether the system integrates with your existing bookings
- How easy records are to retrieve long-term
- How the system will scale as your clinic grows
Choosing early with growth in mind can prevent disruptive migrations later.
Where Lapis Brands fits in
Many clinics know they need better systems but struggle to implement them properly or keep them organised over time.
Lapis Brands supports aesthetic clinics by designing and managing the operational systems behind the scenes, including:
- Digital consent forms built around specific treatments
- Booking and CRM integrations
- Secure, GDPR-conscious data handling
- Clear practitioner workflows
- Ongoing system updates as clinics evolve
The focus is not on selling software, but on ensuring systems are set up properly and continue to work as the clinic grows.
Final Thoughts
Digital consent forms are no longer optional extras. They are a core part of running a professional, compliant, and well-organised aesthetic clinic.
When implemented properly, they:
- Protect the clinic legally
- Improve the client experience
- Reduce admin and operational stress
If you are reviewing your current consent process or planning to upgrade your clinic’s systems, taking a structured, long-term approach will save time and problems later on.
If you’d like guidance on choosing or setting up the right consent system for your clinic, a calm conversation is often the best place to start.